Lone Star Summit 2025: Full Schedule

3:30pm CDT

Hashtag for Humanity: Engaging Communities Through Digital and Social Media

Monday August 4, 2025 3:30pm - 4:20pm CDT

Hashtag for Humanity: Engaging Communities Through Digital and Social Media
Social media is more than just likes and followers, it’s a powerful tool for strengthening your Habitat affiliate’s legitimacy, rallying community support, and turning online engagement into real-world action. This session will explore how to effectively use digital platforms to amplify your mission, engage key audiences, and convert followers into volunteers, advocates, and donors.
Topics include:
✅ The role of social media in building credibility and community trust
✅ Cause marketing: using digital storytelling to drive support
✅ Content planning strategies that maximize impact
✅ Understanding audience behavior across different platforms
✅ Best practices for moving online supporters into action
Whether you’re new to social media or looking to refine your approach, you’ll leave with practical strategies to enhance your digital presence and deepen your community impact.

Speakers

Gabriela Barberena

Community Engagement and Mission Officer, Habitat for Humanity Texas

Gabriela Barberena graduated from Texas A&M University’s Bush School of Government and Public Service in 2024 with a Master in Public Service and Administration - Nonprofit Management degree, where she was the Marketing and Communications Director of the Association of Fundraising... Read More →

Monday August 4, 2025 3:30pm - 4:20pm CDT
Pier Room

Community Engagement Fundraising

3:30pm CDT

Signature Events

Monday August 4, 2025 3:30pm - 4:20pm CDT

Latique

Plan and execute successful fundraising events that engage supporters and maximize impact.

Speakers

Tiffany Hall

Director of Individual Giving, Trinity Habitat for Humanity

Tiffany Hall serves as the Director of Individual Giving with Trinity Habitat for Humanity in Fort Worth, TX. With a deep passion for fundraising and advocacy, Tiffany is dedicated to helping individuals pursue and achieve their dreams, especially when it comes to quality, affordable... Read More →

Monday August 4, 2025 3:30pm - 4:20pm CDT
Latique

Fundraising Community Engagement

3:30pm CDT

Habitat 101 for New Staff

Monday August 4, 2025 3:30pm - 4:20pm CDT

Steuben

Get an essential overview of Habitat’s mission and best practices for volunteer orientation.

Speakers

John Alexander

Executive Director, Waco Habitat for Humanity

Monday August 4, 2025 3:30pm - 4:20pm CDT
Steuben

Volunteer Management Community Engagement Fundraising

4:30pm CDT

Fundraising in EVERY Job

Monday August 4, 2025 4:30pm - 5:45pm CDT

Ampitheater

Discover how every board and staff member contributes to fundraising sustainability and organizational growth.

Speakers

Tiffany Hall

Director of Individual Giving, Trinity Habitat for Humanity

Monday August 4, 2025 4:30pm - 5:45pm CDT
Ampitheater

Fundraising Administration Community Engagement Financial Management

8:30am CDT

Communications Planning

Tuesday August 5, 2025 8:30am - 9:45am CDT

Latique

Develop a comprehensive outreach strategy tailored for Habitat affiliates.

Speakers

Feathr Speaker

Feathr

Tuesday August 5, 2025 8:30am - 9:45am CDT
Latique

Community Engagement

8:30am CDT

Making the Case

Tuesday August 5, 2025 8:30am - 9:45am CDT

Ampitheater

Use data, Habitat-specific messaging, and storytelling to attract and retain donors.

Speakers

Lauren Calzada

Senior Director of Development, Trinity Habitat for Humanity

Lauren Calzada is currently the Senior Director of Development at Trinity Habitat for Humanity in Fort Worth, TX. She fell in love with the nonprofit world in 2006 while working with Cook Children’s Health Foundation, a subsidiary of Cook Children’s Health Systems; first as... Read More →

Tuesday August 5, 2025 8:30am - 9:45am CDT
Ampitheater

Fundraising Homeowner Services Administration Community Engagement

8:30am CDT

Building Partnerships in Rural Communities

Tuesday August 5, 2025 8:30am - 9:45am CDT

Baccarat

Collaborate with local businesses, churches, and civic groups to expand impact.

Tuesday August 5, 2025 8:30am - 9:45am CDT
Baccarat

Rural Community Engagement Fundraising

10:00am CDT

Grassroots Organizing & Advocacy

Tuesday August 5, 2025 10:00am - 10:50am CDT

Steuben

Mobilize supporters to advocate for affordable housing solutions.

Speakers

Greg Anderson

Director of Community Affairs, Austin Habitat for Humanity

Tuesday August 5, 2025 10:00am - 10:50am CDT
Steuben

Community Engagement Administration

10:00am CDT

Strategic Community Partnerships & Using Community Engagement to Build

Tuesday August 5, 2025 10:00am - 10:50am CDT

Ampitheater

Build impactful relationships with businesses and community groups to support special fundraising projects like Birdhouse, Playhouse, and Doghouse builds.

Tuesday August 5, 2025 10:00am - 10:50am CDT
Ampitheater

Fundraising Community Engagement Volunteer Management Repair